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    <description>Building in public from a one-person AI-native web studio in Los Angeles — shipping notes, what converted, and what I learned making it.</description>
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      <title>Week 11: Putting Powr on the Back Burner</title>
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      <pubDate>Tue, 16 Jun 2026 12:00:00 +0000</pubDate>
      <description>Week 11 of Shipping Every Week — the hardest call I&#x27;ve made since I started. Powr goes on the back burner, and I&#x27;m picking up a web design studio built on the exact skills it taught me.</description>
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      <title>Week 10: I Built OfflineLM for a Friend</title>
      <link>https://rainearcher.com/blog/shipping-every-week-week-10/</link>
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      <pubDate>Tue, 09 Jun 2026 12:00:00 +0000</pubDate>
      <description>Week 10 of Shipping Every Week — a friend writes child-psych evaluations parents can&#x27;t read, and can&#x27;t paste private records into a cloud chatbot. So I built a desktop app that runs the model entirely on his own machine.</description>
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      <title>Week 9: The Bug Sweep Nobody Screenshots</title>
      <link>https://rainearcher.com/blog/shipping-every-week-week-9/</link>
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      <pubDate>Tue, 02 Jun 2026 12:00:00 +0000</pubDate>
      <description>Week 9 of Shipping Every Week — no new features. After swapping the entire video pipeline, this was the week I spent earning the right to leave last week&#x27;s work turned on. Five bugs, one live-server test, and a switch I deliberately didn&#x27;t flip.</description>
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      <title>Week 8: The Unglamorous Half of Shipping</title>
      <link>https://rainearcher.com/blog/shipping-every-week-week-8/</link>
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      <pubDate>Mon, 25 May 2026 12:00:00 +0000</pubDate>
      <description>Week 8 of Shipping Every Week — I hired a coach, then built the coach-share flow so he never has to open the app. The demo feature you&#x27;d put in an ad sits on top of the migration plumbing nobody posts about.</description>
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      <title>Week 7: The Crash Claude Couldn&#x27;t Fix</title>
      <link>https://rainearcher.com/blog/shipping-every-week-week-7/</link>
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      <pubDate>Tue, 19 May 2026 12:00:00 +0000</pubDate>
      <description>Week 7 of Shipping Every Week — my app crashed all week and the agent loop couldn&#x27;t close it on its own. A story about the exact point where vibe coding runs out, and what has to take over.</description>
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      <title>Week 6: Rebuilding the Video Archive</title>
      <link>https://rainearcher.com/blog/shipping-every-week-week-6/</link>
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      <pubDate>Mon, 11 May 2026 12:00:00 +0000</pubDate>
      <description>Week 6 of Shipping Every Week — my biggest fear was that Powr&#x27;s video archive wasn&#x27;t reliable enough to be the killer feature. So I rebuilt it, finished a Mux migration a month ahead of plan, and ran a 30-issue security sweep.</description>
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      <title>Week 5: The Week Marketing Drove Development</title>
      <link>https://rainearcher.com/blog/shipping-every-week-week-5/</link>
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      <pubDate>Fri, 01 May 2026 12:00:00 +0000</pubDate>
      <description>Week 5 of Shipping Every Week — a content plan forced three screens to get redesigned before they could star in a Reel. 71 PRs went into Powr 0.6.6, and the marketing brief became the design brief.</description>
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      <title>Week 4: Earning Trust Before the Next Batch Shows Up</title>
      <link>https://rainearcher.com/blog/shipping-every-week-week-4/</link>
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      <pubDate>Mon, 27 Apr 2026 12:00:00 +0000</pubDate>
      <description>Week 4 of Shipping Every Week — Powr 0.6.4 ships the unglamorous polish that decides whether a new user opens the app on day two. Why the work that doesn&#x27;t make a Reel is the work that keeps the Reel&#x27;s users.</description>
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      <title>Week 3: One Reel, Four Users, and My First Paid Subscriber</title>
      <link>https://rainearcher.com/blog/shipping-every-week-week-3/</link>
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      <pubDate>Mon, 20 Apr 2026 12:00:00 +0000</pubDate>
      <description>After months of Search Ads, SEO, and newsletters producing zero conversions, one Instagram Reel brought four new users and my first paid subscriber. The Bullseye framework, in practice, and why the winning Reel wasn&#x27;t about my app.</description>
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      <title>Week 2: I Shipped Powr to the App Store</title>
      <link>https://rainearcher.com/blog/shipping-every-week-week-2/</link>
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      <pubDate>Mon, 13 Apr 2026 12:00:00 +0000</pubDate>
      <description>Week 2 of Shipping Every Week — one newsletter email gave me the confidence to finally launch Powr on the iOS App Store and send six more on top of it. On how the first small ship makes the next big one feel possible.</description>
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      <title>Week 1: Why I Started Shipping Every Week</title>
      <link>https://rainearcher.com/blog/shipping-every-week-week-1/</link>
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      <pubDate>Sun, 05 Apr 2026 12:00:00 +0000</pubDate>
      <description>The first week of a public commitment to ship something every single week, no matter how small. It starts with one newsletter email sent by hand — and a theory about why public stakes work when private ones don&#x27;t.</description>
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